2024
Samsung Intelligent AR design identity project, Samsung Electronics, Seoul
2024
Future city culture project -“Daily Gaya” city branding design, Gimhae Culture City
2024
Samsung ‘Next-gen’ AI TV & screen design project, Samsung Electronics, Seoul
2024
Samsung AI design process research for future Galaxy mobile products, Samsung
Electronics, Seoul
2024
Samsung Galaxy AI, ‘Next Mobile for AI’ -Product & UX design scenario, Samsung
Electronics, Seoul
2023
Samsung Galaxy A, ‘New Design Seed Exploration’ project, Samsung Electronics, Seoul
2023
Samsung ‘Next-gen Gaming’ product & experience design project, Samsung Electronics, Seoul
2023
Samsung ‘New Screen’ TV design design exploration, Samsung Electronics, Seoul
2023
Samsung Galaxy, ‘Next-gen Mobile’ future form factor concept scenario design project, Samsung Electronics, Seoul
2022
Coway ‘Noble’ water purifier ‘Next Premium’ design project, Coway Corporation, Seoul
2022
Samsung Galaxy ‘Self-Expression’ Editor experience research project, Samsung Electronics, Seoul
2022
Samsung ‘Next Metaverse’ design (PD+UX) project, Samsung Electronics, Seoul
2022
Samsung ‘The Freestyle’ next generation design (PD+UX) Project, Samsung
Electronics, Seoul
2022
Samsung Galaxy ‘Next Mobile Metaverse Communication’ project, Samsung Electronics, Seoul
2021
Samsung Galaxy Watch 4, Buds 2 : product & watch face design -digital storytelling project (PD+UX), Samsung Electronics, Seoul
2021
‘Future Computing’ form factor and UX design project, Samsung Electronics, Seoul
2021
Samsung Galaxy new generation mobile experience design project (PD+UX), Samsung Electronics, Seoul
2020
Samsung Galaxy S & Note ‘New Premium’ accessory design project, Samsung Electronics, Seoul
2020
Samsung Galaxy Z-Flip, Buds customization design project, Samsung Electronics, Seoul
2020
Nike Air Max 95 digital storytelling project, Nike Hongdae, Seoul
2019-22
Product Design Consulting, iOttie Inc, New York, Connected Car Product Design Language, Avio Series & Velox 2
2019
2019 Xfinity Design Language,
Media-Driven Entertainment Hardware Design Lead, XD at Comcast NBC
Universal, Philadelphia, USA
2018
2019 Moto Premium Design Language -
Moto Z, Z+, X, G, and E, CXD at Motorola Mobility, Chicago, USA
2015-16
Humanoid Robot and Drone Design, IoT Strategy Group at Samsung Electronics
2003-14
Samsung Mobile Phone Industrial Design and Design Strategy